Jeff Giles

50 Cent is certainly no stranger to lucrative beverage deals, as anyone who remembers the millions he made from Vitamin Water could tell you.

Now, he’s using that acumen to help raise money for those in serious need.

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Jay-Z has staked a claim to hip-hop royalty for over a decade — and while his recent recording and touring partner, Kanye West, hasn’t been at the game for quite as long, he’s got his own piece of the crown.

But according to Jay-Z, he and West weren’t thinking of their status as rap’s reigning MC and producer when they titled their album ‘Watch the Throne.’

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Get readizzle to feel really old, kids of the ’90s: Snoop Dogg‘s 10-year-old daughter, who goes by Cori B., is joining Willow Smith in the tween pop scion scene.

In fact, she’s already dropped her first single, titled ‘Do My Thang.’

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What’s the recipe for Jay-Z andKanye West‘s new music video for ‘Otis?’ Two parts successful MCs, one part Hollywood’s most inventive director (Spike Jonze), a dash of comedy’s hottest act (Aziz Ansari) and, of course, the leadoff single from the most highly anticipated hip-hop album of the year.

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Here’s the power of positive thinking for you: in 2008, LMFAO titled its debut EP ‘Party Rock,’ and earlier this year, they scored a massive worldwide hit single with ‘Party Rock Anthem.’

Now, they’re the life of the party, and they’ve got the cover of Billboard to prove it.

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Being Kanye West is hard. Just ask him.

Performing at the Big Chill music festival in England Saturday night, West railed against those who judge him. “I walk through the hotel and I walk down the street, and people look at me like I’m f****** insane, like I’m Hitler,” he said, eliciting a light chorus of boos from the crowd.

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‘Take Care’ isn’t just the title of Drake‘s new album — it’s also apparently his philosophy when it comes to lining up guest artists.

During sessions for the upcoming release, due October 24, Drake invited current hitmakers like Lil Wayne and Rick Ross, but he also enlisted the help of a timeless icon whose name might surprise a few fans: Stevie Wonder.

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It’s been 10 years since Ludacris dropped a mixtape, but for fans seeking a new dose of street sounds from the multiplatinum rapper, the wait is almost over.

During a recent interview, Luda revealed the upcoming release of ’1.21 Gigawatts,’ explaining the title by saying “Gigawatts, that equals to a billion watts and so we basically taking it out of control. This whole thing is something you’re going to pump louder than anything you’ve ever heard in your life, basically. It’s definitely for the streets.”

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If you’ve been impatiently waiting for 50 Cent’s new album to drop, he feels your pain. In fact, as he demonstrated during a recent Twitter rant, he’s ready to give up on his longtime label, Interscope — and maybe quit making records altogether.

50′s outburst was triggered by Interscope’s decision to delay the long-in-the-works project, which he’s been tinkering with for over a year. “Man I’m not releasing album I can’t believe interscope is this f—– up right now. I apologize to all my fans,” he wrote. He added, “I will work with other artist on there projects but I will not put out another album. They dropped the ball with me one time many.”

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With a new baby, a new mixtape ready for release, and a new album on the horizon, it should come as no surprise that Bow Wow has some stuff on his mind.

Wait, scratch that. According to the rapper, what’s on his mind isn’t “stuff” — although it is a four-letter word that starts with S.

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