Dolly Parton, 75, is busier than ever. Last Thursday, the country music superstar released her very own ice cream, strawberry pretzel pie. Dolly's newest business venture is in conjunction with Jeni's Splendid Ice Cream.

Within minutes of going on sale, Jeni's website experienced a serious meltdown. When fans would enter billing information, the website would then inform customers that the strawberry pretzel pie flavor was, "sold out" when it really wasn't. In addition to Jeni's website, Jeni's stores had long lines wrapped around their buildings as everyone was waiting to try Dolly's new limited-edition ice cream flavor.

To those of you trying to order Strawberry Pretzel Pie online, we are so sorry. This sucks. The flavor is NOT sold out. Our website issues have lasted longer than expected, but we are working on it and will let you know via email and social media when we're back up and running.-Jeni's

 

When the site went down, we had confidence it would be back up quickly. We never imagined it would take as long as it did...We appreciate you supporting us and Imagination Library. Thanks for hanging in there with us.-Jeni's

The company knew Dolly's new flavor would be popular and had tested the website to see if it would be able to handle the strain...and it did. Jeni's now believes the response was much greater than they initially anticipated.

Dolly Parton's Strawberry Pretzel Pie ice cream is currently sold out nationwide in all Jeni's retail stores. Dolly's ice cream will be in limited release on April 15 but if you must have it now, it's selling on eBay for $1000 for a pint.

 Statement from Jeni's Splendid Ice Cream (Strawberry Pretzel Pie release info)

At noon (ET) on 4/15 the remaining inventory from our first run-about 5,00 pints-will be sold on a first-come, first-served basis, and ship in the coming weeks. After that, at 3 p.m. (ET) on 4/15, we will offer a pre-order on a second run of Strawberry Pretzel Pie pints, available with a ship date in August. Strawberry Pretzel Pie is now sold out in our shops nationwide.

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